What is Players 1st Business Intelligence?
Players 1st's Business Intelligence is an analytics tool designed to help golf clubs analyze their member and booking data. Developed in collaboration with:
Danish Golf Union (DGU)
Swedish Golf Federation (SGF)
Finnish Golf Union (FGU)
Norwegian Golf Federation (NGF)
This solution provides valuable insights to help clubs monitor performance, identify trends, and make data-driven decisions.
Key Features & Dashboards
Players 1st Business Intelligence offers two dashboards:
1. Member Data Dashboard (View Here)
Track total members, new members, and churned members.
Analyze growth rates, new member rates, and churn rates.
Visualize demographics, with filters for membership type, gender, age, and handicap index.
2. Booking Data Dashboard (View Here)
Monitor KPIs for:
Rounds played
Utilization rates
Tee time booking rates
Players per booked tee time
Players per tee time
View heatmaps to analyze bookings by weekday and time of day.
Filter data by course, booking type, gender, age, and handicap.
Who Can Use Players 1st Business Intelligence?
This solution is available for golf clubs affiliated with:
Danish Golf Union (DGU)
Swedish Golf Federation (SGF)
Finnish Golf Union (FGU)
Norwegian Golf Federation (NGF)
As it is supported by national golf unions/federations, clubs automatically gain access if they are part of these organizations.
How is Data Provided?
Players 1st Business Intelligence gathers data through integrations with national systems:
Member Data: Pulled directly from national golf union member databases.
Booking Data: Integrated from various booking providers in each country.
This ensures accurate, up-to-date insights without requiring manual data input.